Website design built around how your business grows
We build clear, technically sound websites for businesses across Northern Ireland and Ireland. From WordPress and Elementor websites to Shopify and WooCommerce stores, each project is planned around your customers, your services and the actions you want visitors to take.
Discuss your website project View SEO workA website should help your business move forward
Your website needs to do more than look professional. It should explain what you offer, help the right people find you, work properly on mobile devices and make it easy for visitors to take the next step.
I combine website planning, design, development, SEO and conversion thinking to create websites that are practical to manage and ready to improve over time.
• Clear structure and messaging.
• Responsive layouts for mobile, tablet and desktop.
• SEO-ready foundations.
• Straightforward calls to action.
• Practical implementation rather than reports alone.

Website design for businesses with something to build
I work with businesses that need a website to communicate more clearly, support their marketing and generate more relevant enquiries.
Service businesses
Websites that explain your services clearly and guide potential customers towards making contact.
Professional services
Structured websites that present your expertise, services and business information in a straightforward way.
Trades and home services
Practical websites that help visitors understand what you do, where you work and how to request an enquiry.
Hospitality, tourism and events
Visual websites that help people understand the experience, view key information and take action.
Ecommerce brands and local retailers
Online stores built around products, categories, purchasing journeys and ongoing management.
Businesses with outdated websites
A clearer, more usable website for businesses whose current site is difficult to update, slow, unclear or no longer represents the business accurately.
Choose the right website setup for your business
Not every business needs the same platform or website structure. The right approach depends on what you sell, how you work, what your customers need and how you plan to manage the website after launch.
Business website design
Clear, responsive websites for service businesses, organisations and growing companies that need a stronger online presence.
View more of our work here

WordPress and Elementor websites
Flexible WordPress websites built with Elementor where you need a manageable platform that can grow with your content and services.
Explore WordPress website designWooCommerce ecommerce websites
Ecommerce websites for businesses that want to sell products through a WordPress-based online store.
Speak to us about your idea

Shopify ecommerce websites
Shopify stores for businesses that want a hosted ecommerce platform for selling products online and managing their catalogue.
Shopify project case studyWebsite redesigns
A redesign can help when your current website is outdated, difficult to manage, unclear on mobile or no longer aligned with the direction of your business.
Speak to us if your website needs redesigned

Conversion-focused landing pages
Focused pages for campaigns, specific services, product launches or other situations where visitors need a clear route to take action.
Check out our SEO servicesWhat your website project can include
Every project is shaped around the business, the audience and the required platform. Depending on the scope, your website may include:
• Website and page planning.
• Sitemap and navigation structure.
• Responsive page layouts.
• WordPress and Elementor development.
• Shopify or WooCommerce setup.
• Service and landing pages.
• Contact forms and enquiry paths.
• Basic on-page SEO foundations.
• Page titles, headings and metadata.
• Internal-link planning.
• Image preparation and optimisation.
• Mobile and browser testing.
• Analytics and Search Console setup, where agreed.
• Launch support and practical handover.
• Ongoing improvements, where required.
Built with search, speed and usability in mind
A website should provide a solid foundation for future marketing. I consider the technical and practical details that influence how people use your website and how search engines understand it.
• Mobile-friendly layouts.
• Clear page structure and headings.
• Search-friendly content foundations.
• Optimised images and media.
• Accessible navigation and controls.
• Internal links between related pages.
• Clear calls to action.
• Core Web Vitals and page-speed considerations.
• Testing across common screen sizes and browsers.

PageSpeed Insights test results for 53Marketing.com recorded on 11 September 2026 showed strong desktop and mobile performance alongside high accessibility, best-practice and SEO scores. Test results can vary depending on device, connection and testing conditions.
Request a practical website review
A practical website design process
1. Discuss
We start by understanding your business, your customers, your current website and what you want the new website to achieve.
2. Plan
We agree the website structure, required pages, platform, content needs and project priorities before development begins.
3. Build
The website is designed and developed around the agreed structure, with responsive layouts, clear content and the technical foundations needed for launch.
4. Review
We test the website across relevant devices and browsers, review forms and links, check the page structure and make agreed refinements.
5. Launch and improve
After launch, we can identify useful next steps such as SEO, content improvements, landing pages or further website development.
Work directly with the person doing the work
53Marketing is a small, hands-on digital studio based in Derry/Londonderry. You work directly with the person planning and implementing your website, SEO and digital content rather than being passed between a large agency team.
The work combines website design, development, SEO and content support, so decisions can be made with the wider purpose of the website in mind.
• Direct communication.
• Practical recommendations.
• Website and SEO knowledge in one project.
• Experience with WordPress, Elementor and ecommerce platforms.
• Support for original photography, video and content where useful.
• A focus on building something your business can use and improve.
Selected website and SEO work
Explore examples of website, ecommerce, SEO and digital content work. Each project page explains the brief, the role of 53Marketing and the work completed or currently in progress.
BFAST
WordPress ecommerce website project.
A website project focused on supporting the organisation’s online presence and e-commerce development.
On going maintenance and SEO to follow.


Brighter Futures For Children
A website project focused on increasing the brands digital presence and enabling them to post and manage jobs for recruitment drives.
On going maintenance and updates as required.
Elevate Training and Wellbeing
WordPress website project.
A website project focused on supporting the organisation’s online presence and creating a place where clients can book services.
On going maintenance and updates as required.

Website design in Northern Ireland and Ireland
53Marketing is based in Derry/Londonderry and works with suitable businesses across Northern Ireland and Ireland. Selected UK projects can also be supported remotely where the project is a good fit.
The focus is on understanding the business, planning the right website structure and delivering practical implementation, whether the project is local or managed remotely.
Website design FAQs
Planning a new website?
Tell me what you want your website to improve, what you are trying to build and where you are currently stuck. I will help you identify the most practical next step.
Discuss your website project