Website design built around how your business grows

We build clear, technically sound websites for businesses across Northern Ireland and Ireland. From WordPress and Elementor websites to Shopify and WooCommerce stores, each project is planned around your customers, your services and the actions you want visitors to take.

Discuss your website project View SEO work

A website should help your business move forward

Your website needs to do more than look professional. It should explain what you offer, help the right people find you, work properly on mobile devices and make it easy for visitors to take the next step.

I combine website planning, design, development, SEO and conversion thinking to create websites that are practical to manage and ready to improve over time.

• Clear structure and messaging.
• Responsive layouts for mobile, tablet and desktop.
• SEO-ready foundations.
• Straightforward calls to action.
• Practical implementation rather than reports alone.

pinhouse woo commerce website homepage displayed on Mac screen

Website design for businesses with something to build

I work with businesses that need a website to communicate more clearly, support their marketing and generate more relevant enquiries.

Service businesses

Websites that explain your services clearly and guide potential customers towards making contact.

Professional services

Structured websites that present your expertise, services and business information in a straightforward way.

Trades and home services

Practical websites that help visitors understand what you do, where you work and how to request an enquiry.

Hospitality, tourism and events

Visual websites that help people understand the experience, view key information and take action.

Ecommerce brands and local retailers

Online stores built around products, categories, purchasing journeys and ongoing management.

Businesses with outdated websites

A clearer, more usable website for businesses whose current site is difficult to update, slow, unclear or no longer represents the business accurately.

Choose the right website setup for your business

Not every business needs the same platform or website structure. The right approach depends on what you sell, how you work, what your customers need and how you plan to manage the website after launch.

Business website design

Clear, responsive websites for service businesses, organisations and growing companies that need a stronger online presence.

View more of our work here
brighter futures for children business website homepage on a Mac screen
pinhouse wordpress website home screen and shop screen displayed on two phones side by side

WordPress and Elementor websites

Flexible WordPress websites built with Elementor where you need a manageable platform that can grow with your content and services.

Explore WordPress website design

WooCommerce ecommerce websites

Ecommerce websites for businesses that want to sell products through a WordPress-based online store.

Speak to us about your idea
BFAST woo-commerce and WordPress shop page displayed on a Mac screen
The one stop fight shop Shopify project homepage

Shopify ecommerce websites

Shopify stores for businesses that want a hosted ecommerce platform for selling products online and managing their catalogue.

Shopify project case study

Website redesigns

A redesign can help when your current website is outdated, difficult to manage, unclear on mobile or no longer aligned with the direction of your business.

Speak to us if your website needs redesigned
elevate training and wellbeing WordPress site homepage on a Mac screen
Rooh vodka pictured in Ebrington Square Derry/Londonderry Northern Ireland

Conversion-focused landing pages

Focused pages for campaigns, specific services, product launches or other situations where visitors need a clear route to take action.

Check out our SEO services

What your website project can include

Every project is shaped around the business, the audience and the required platform. Depending on the scope, your website may include:

• Website and page planning.
• Sitemap and navigation structure.
• Responsive page layouts.
• WordPress and Elementor development.
• Shopify or WooCommerce setup.
• Service and landing pages.
• Contact forms and enquiry paths.
• Basic on-page SEO foundations.
• Page titles, headings and metadata.
• Internal-link planning.
• Image preparation and optimisation.
• Mobile and browser testing.
• Analytics and Search Console setup, where agreed.
• Launch support and practical handover.
• Ongoing improvements, where required.

Built with search, speed and usability in mind

A website should provide a solid foundation for future marketing. I consider the technical and practical details that influence how people use your website and how search engines understand it.

• Mobile-friendly layouts.
• Clear page structure and headings.
• Search-friendly content foundations.
• Optimised images and media.
• Accessible navigation and controls.
• Internal links between related pages.
• Clear calls to action.
• Core Web Vitals and page-speed considerations.
• Testing across common screen sizes and browsers.

pagespeed insights report of 53marketing.com

PageSpeed Insights test results for 53Marketing.com recorded on 11 September 2026 showed strong desktop and mobile performance alongside high accessibility, best-practice and SEO scores. Test results can vary depending on device, connection and testing conditions.

Request a practical website review
four 53marketing blue icons side by side with 53marketing logo below

A practical website design process

1. Discuss

We start by understanding your business, your customers, your current website and what you want the new website to achieve.

2. Plan

We agree the website structure, required pages, platform, content needs and project priorities before development begins.

3. Build

The website is designed and developed around the agreed structure, with responsive layouts, clear content and the technical foundations needed for launch.

4. Review

We test the website across relevant devices and browsers, review forms and links, check the page structure and make agreed refinements.

5. Launch and improve

After launch, we can identify useful next steps such as SEO, content improvements, landing pages or further website development.

Work directly with the person doing the work

53Marketing is a small, hands-on digital studio based in Derry/Londonderry. You work directly with the person planning and implementing your website, SEO and digital content rather than being passed between a large agency team.

The work combines website design, development, SEO and content support, so decisions can be made with the wider purpose of the website in mind.

• Direct communication.
• Practical recommendations.
• Website and SEO knowledge in one project.
• Experience with WordPress, Elementor and ecommerce platforms.
• Support for original photography, video and content where useful.
• A focus on building something your business can use and improve.

Selected website and SEO work

Explore examples of website, ecommerce, SEO and digital content work. Each project page explains the brief, the role of 53Marketing and the work completed or currently in progress.

BFAST

WordPress ecommerce website project.

A website project focused on supporting the organisation’s online presence and e-commerce development.

On going maintenance and SEO to follow.

View the BFAST project
BFAST woo-commerce and WordPress shop page displayed on a Mac screen
brighter futures for children business website homepage on a Mac screen

Brighter Futures For Children

A website project focused on increasing the brands digital presence and enabling them to post and manage jobs for recruitment drives.

On going maintenance and updates as required.

View the brighter futures project

Elevate Training and Wellbeing

WordPress website project.

A website project focused on supporting the organisation’s online presence and creating a place where clients can book services.

On going maintenance and updates as required. 

View all project case studies
elevate training and wellbeing WordPress site homepage on a Mac screen

Website design in Northern Ireland and Ireland

53Marketing is based in Derry/Londonderry and works with suitable businesses across Northern Ireland and Ireland. Selected UK projects can also be supported remotely where the project is a good fit.

The focus is on understanding the business, planning the right website structure and delivering practical implementation, whether the project is local or managed remotely.

Website design FAQs

What types of websites do you build?

I build business websites, WordPress and Elementor websites, ecommerce websites, Shopify stores, WooCommerce websites, landing pages and website redesigns. The right approach depends on your business, content, customers and plans for the website.

Yes. WordPress and Elementor websites are an important part of the website development service. Visit the WordPress website design page to learn more about that specific approach.

Yes, where the project is suitable for Shopify or WooCommerce. The platform should be selected based on your products, catalogue, management requirements and preferred way of operating the store.

Yes. A redesign can help when an existing website is outdated, unclear, difficult to manage, weak on mobile or no longer reflects the business accurately.

Website projects can include SEO foundations such as page structure, headings, metadata, internal links, image preparation and search-friendly content planning. Ongoing SEO is a separate service where required.

Content requirements depend on the project. I can help with website content planning and, where suitable, photography, video and content creation to support the website and SEO work.

Yes. 53Marketing is based in Derry/Londonderry and works with suitable businesses across Northern Ireland and Ireland. Selected UK projects may also be supported remotely.

We discuss your business, current website, customers, project priorities, platform requirements and content needs. This helps establish whether the project is a good fit and what should happen next.

Ongoing support can include SEO, content updates, landing pages, technical improvements and further website development, depending on the agreed scope.

Planning a new website?

Tell me what you want your website to improve, what you are trying to build and where you are currently stuck. I will help you identify the most practical next step.

Discuss your website project