Website design for businesses across Northern Ireland and Ireland
WordPress websites planned, designed and built by the person you speak to, from the first conversation to launch. A standard website starts from £2,500, typically covers around 8 pages and takes around 6 weeks.
Online shops are built on WooCommerce, with Shopify available where it suits the business better. 53Marketing is a hands-on website and SEO studio based in Derry/Londonderry.
From £2,500
Around 8 pages
Around 6 weeks
What kind of website project do you need?
Most website projects fall into one of four types. Each starts with a conversation about what the website needs to do.
A new business website
A WordPress website built around your services, your customers and the enquiries you want. A standard site covers around 8 pages and starts from £2,500.
Good fit if: you’re starting fresh, or your business has outgrown its current site.
A redesign or rebuild
For a site that’s outdated, hard to update or no longer explains what you offer. The current site is reviewed first, so the pages, content and URLs worth keeping aren’t lost. Quoted after that review.
Good fit if: your site looks dated, is awkward on mobile or is hard to manage.
Improvements to an existing website
Not every site needs replacing. Clearer service pages, a better enquiry route or a tidier structure can make a real difference to the site you already have. Quoted by the job.
Good fit if: the site broadly works but isn’t bringing in enough enquiries.
An online shop
A WooCommerce shop on WordPress, so products, pages and content are managed in one place. WooCommerce websites start from around £5,000, depending on the size of the store. Shopify is available where it’s the better fit.
Good fit if: you want to sell products online and manage the shop yourself day to day.
Need a single landing page for one service, offer or event? That can be a small project on its own. Get in touch with what it’s for.
What a website costs and what’s included
These are starting prices for typical projects. You get a written scope and a written quote before any work starts, so you know what’s being built and the expected cost.
53Marketing is not VAT registered, so no VAT is added.
Standard WordPress website
From £2,500
Around 8 pages · Around 6 weeks
A typical standard website covers:
- Page and navigation planning
- Design and build in WordPress and Elementor
- Layouts for mobile, tablet and desktop
- Your text and images added and laid out
- Contact form and enquiry route
- SEO foundations: page structure, headings, page titles and meta descriptions
- Mobile, browser, form and link checks before launch
- Launch and a handover showing you how to edit the site
WooCommerce website
From around £5,000
Price depends on the size of the store
A typical WooCommerce project covers the same as a standard website, plus:
- Product and category structure
- Product pages and image galleries
- Cart, checkout and payment set-up
Not included as standard
- Copywriting. You supply the words for your pages, and they are laid out and structured for you. Copywriting can be added as a separate service.
- Photography. It can be added to a project and is quoted separately.
- Hosting and maintenance. Available at £150 a month; see “After launch” below.
- Ongoing SEO. A separate service from £1,200 a month; see “After launch” below.
What changes the price
More pages than the standard 8, extra features such as a job board or a referral form, the size of an online shop, and add-ons such as photography. Where a project goes beyond the standard scope, the written quote sets that out.
Shopify shops are quoted individually.
Which platform is right for you?
Most 53Marketing websites are built on WordPress with Elementor. WooCommerce adds an online shop to WordPress. Shopify is offered where a hosted shop suits the business better. You’ll get a recommendation in the first conversation.
The main platform
WordPress and Elementor
Suits service businesses, professional firms and organisations that need flexible pages, regular updates, case studies or news, and room to grow. Pages built with Elementor let you edit agreed areas after launch without code.
The ecommerce option within WordPress
WooCommerce
Adds an online shop to a WordPress website, so products, service pages and content are managed in one place.
The alternative for product-led shops
Shopify
A hosted ecommerce platform that looks after hosting, security and checkout, so there’s less technical upkeep. Worth considering when the business is focused mainly on selling products.
At a glance
WordPress and Elementor
Best for: Service and content-led websites
Starting price: From £2,500
Hosting: With 53Marketing at £150 a month, or your own
Day-to-day upkeep: Security updates, covered if you take the £150 hosting and maintenance option
Content and blog: Very flexible
Other costs to consider: Domain registration, premium plugins and third-party services may be additional costs depending on the project
Example: Brighter Futures for Children
WooCommerce
Best for: WordPress sites that also sell online
Starting price: From around £5,000
Hosting: With 53Marketing at £150 a month, or your own
Day-to-day upkeep: Security updates as WordPress, plus your orders and stock
Content and blog: Very flexible
Other costs to consider: As WordPress, plus payment fees and any paid extensions
Example: BFAST, Pinhouse
Shopify
Best for: Businesses focused mainly on selling products
Starting price: Quoted individually
Hosting: Included in your Shopify plan
Day-to-day upkeep: Mostly handled by Shopify, plus your orders and stock
Content and blog: More limited
Other costs to consider: Monthly Shopify plan, payment fees and any paid apps
Example: The One Stop Fight Shop. Historical project, completed in 2023; the store has since closed.
Not sure which fits? Say what you sell and how you work, and you’ll get a straight recommendation.
Ask which platform fitsSelected website work
Five projects across service websites and online shops. Each one was handled directly by Jamie Somers through 53Marketing, and the project pages explain what was delivered.
Elevate Training and Wellbeing
Website design and development · 2026
A new website for a provider of practical mental-health and wellbeing training for workplace teams, designed, developed, launched and hosted by 53Marketing, with original photography.
BFAST
Ecommerce website · WordPress and WooCommerce · 2025
An ecommerce website for a Belfast fightwear brand, built around clear product presentation and a shopping experience designed for mobile and desktop.
Pinhouse
Ecommerce website · WordPress and WooCommerce
An online shop for collectible pins, including the Pinhouse logo, colour palette and brand book, product photography and checkout set-up.
Brighter Futures for Children
Website · WordPress · 2022
A WordPress website for a residential care provider for young people in County Donegal, including a job board added to support recruitment.
The One Stop Fight Shop
Ecommerce website · Shopify · 2023
Shopify website design and development for a martial arts and fighting equipment retailer. The store has since closed.
Who you’ll work with
I’m Jamie Somers, and I run 53Marketing from Derry/Londonderry. I’ve personally planned and built every project shown on this page.
When you get in touch, you deal with me from the first conversation to launch, and afterwards if I host and maintain your site. There are no account managers and no hand-offs.
You’ll get straight answers about what’s worth doing, what can wait and what isn’t a good fit, including when a project would be better suited to someone else.
How a website project works
A standard WordPress website typically takes around 6 weeks from an agreed scope to launch. Online shops and larger sites take longer, and the timeline is agreed along with the quote.
1
Enquiry and brief
You send your current website address if you have one, what the new site needs to do and your preferred timeframe. You get a direct reply, usually with a few questions.
2
Scope and quote
The pages, platform, features and price are agreed in writing before any design or build starts.
3
Your content
You supply the words, logo and images for the agreed pages. Copywriting and photography aren’t included as standard; either can be added if you need it.
4
Design and build
The site is designed and built, and you review it online before anything goes live.
5
Test, launch and handover
Layouts, forms, links and mobile display are checked, the site goes live, and you get a handover showing you how to edit it.
The 6-week guide depends on content and feedback arriving on time. If either is delayed, the launch date moves with it.
After launch: hosting, maintenance and SEO
After launch, some businesses want ongoing hosting, maintenance or SEO support. Here’s what is available and what it costs.
Hosting and maintenance
£150 a month
- Website hosting
- Security updates
- One monthly backup
- Support from 53Marketing as part of the managed arrangement
One monthly backup is standard. If you need more frequent backups, that can be factored into the arrangement.
You can host and maintain the site yourself if you prefer. Ongoing support from 53Marketing is available where the site is hosted and maintained as part of the managed arrangement.
Ongoing SEO
From £1,200 a month
Every website is built with SEO foundations: clear page structure, sensible headings, page titles and meta descriptions, and agreed redirects where a redesign changes URLs and access permits. That is a sound starting point, not an SEO campaign. Ongoing SEO is a separate service and typically needs 6 months or longer. No ranking or traffic level can be guaranteed.
Website design FAQs
How much does a website cost?
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A standard WordPress website starts from £2,500 and typically covers around 8 pages. WooCommerce websites start from around £5,000, depending on the size of the store. Shopify shops are quoted individually. You get a written quote before any work starts.
How long does a website take?
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A standard WordPress website typically takes around 6 weeks from an agreed scope to launch. Online shops and larger sites take longer. The timeline depends on content and feedback arriving on time.
What’s included, and what isn’t?
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A standard website typically covers planning, design and build in WordPress and Elementor, mobile-friendly layouts, a contact form, SEO foundations, testing, launch and a handover. Copywriting and photography aren’t included as standard. Both can be added to the project.
Do I need to write the content myself?
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Yes, as standard. You supply the words for each page and they are structured and laid out for you. If you’d like copywriting, or photographs taken for the site, either can be added to the project.
What does hosting and maintenance cost?
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£150 a month, covering website hosting, security updates and one monthly backup, with support from 53Marketing as part of the managed arrangement. If you need more frequent backups, that can be factored in.
Can I host and maintain the site myself?
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Yes. The site is yours to host and maintain if you prefer. Ongoing support from 53Marketing is available where the site is hosted and maintained as part of the managed arrangement.
Should I choose WordPress, WooCommerce or Shopify?
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WordPress is the main platform and suits most service and content-led websites. WooCommerce adds a shop to WordPress. Shopify is offered where a business is focused mainly on selling products and wants less technical upkeep. A recommendation is part of the first conversation.
Is SEO included?
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SEO foundations are built into every website. Ongoing SEO is a separate service from £1,200 a month and typically needs 6 months or longer. A new website doesn’t guarantee rankings on its own.
Ready to talk about your website?
Send me your current website address if you have one, what the new site needs to do, roughly how many pages you expect and your preferred timeframe. I’ll reply directly with a suggested next step.
Discuss your website project